When Does Your Customer Become a Customer?

It’s ironic that it can be easier to connect to someone halfway around the world on the internet than it is to connect the moment someone enters your store. Our…

Read More

The Forest for the Trees

“Can’t see the forest for the trees..” is part of an expression used when you are too close or too involved to see something you need to see. This is…

Read More

Growth and Recession

Just as there are seasons in a year, there are business cycles in our economy. In the same way that spring brings the promise of new growth, the first phase…

Read More

Are You Swimming Naked?

“A rising tide lifts all boats” is an aphorism associated with the idea that an improved economy will benefit all participants. Most business owners would agree that a strong economy…

Read More

How Much Information Does It Take To Make An Intelligent Decision? (About Your Business)

In your business, at any given time, you and your people can be going through every imaginable situation life has to offer… the good and the bad… the ups and…

Read More

To a Hammer Everything is a Nail

Rare is the occasion when you utilize the full power of the technology tools available to grow your business. I am talking about the advanced features—the ones that require a…

Read More

Get the Drop on your Bad Data

There’s a famous line from the 1932 film, The Western Code, that goes: “This town ain’t big enough for the both of us and I’m going to give you 24…

Read More

The 4 Principles to Improve your Retail Foot Traffic Conversion Rate in 2019 and Beyond

Around 8 out of 10 people who visit a furniture or appliance store leave with out buying (according to our 2019 Benchmark Series). Make it 7 out of 10 and…

Read More

Don’t Let the Mysteries of your Retail Foot Traffic Slow you Down

It’s in the click from a thousand miles away and every time your door opens. It’s in the moment a salesperson connects with a first time shopper and when a…

Read More

Preparation over Prediction

Could you be losing sales for no reason other than you think you are? Sometimes selling (and everyone sells something) can feel like you are in one of those dreams…

Read More

Search Trakwell.ai (Formerly Doorcounts)