Trakwell.ai Blog

Retail Traffic Trends #49: Shopping personas and consumer data

Shopping personas, consumer data, and mastering the customer journey. Consumer data is one of the most valuable assets you can have as a retailer. With technology and retail converging, understanding everything about your customer is easier than it’s ever been. …

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Retail Traffic Trends #48: Q3 Benchmark Report

Despite a drop in foot traffic, Q3 highlighted retailers’ ability to make more sales out of less traffic. With a 10% increase in sales conversion year-over-year, and a 22% increase in average ticket, retailers are finding the secret formula to …

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Retail Traffic Trends #47: Retail reaches new heights in September

September 2021 was a prime example that higher foot traffic is not always the answer to increasing sales. With less foot traffic than September 2020, both the furniture and mattress industry saw yearly highs for multiple performance metrics. This week …

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Retail Traffic Trends #46: The future of predicting future demand

Predicting the future, more specifically, future demand is something that retailers have been trying to perfect for many years. With the holiday season just around the corner, it’s grind time for retailers alike to figure out which products they need …

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Retail Traffic Trends #45: The secret sauce to increasing conversion rate

Everyone is always looking for the secret formula to increase conversion and average tickets. Whether it be changing the consumer experience or how we sell to customers, retailers are constantly experimenting with new ways to get more out of each …

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Retail Traffic Trends #44: Holiday season predictions

With Q4 right around the corner, it’s time to quickly look into the pass to gather predictions for the 2021 holiday season. Analysts were pessimistic going into the 2020 holiday season and were quickly proved wrong when holiday sales were …

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