Doorcounts Blog


It is easier to paddle a canoe on a calm lake. Resilient systems are much more efficient and effective. They rely on workflows that function in spite of setbacks, barriers or even limited resources. They do not rely on top-down …

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Make 2020 Better than 20/20 (Vision)!

You know that thing where you become aware of something—an unfamiliar word, item, image, or action—and then see it again and again, seemingly everywhere you look. It’s called the Baader-Meinhof Phenomenon. …It works in the other direction, as well. Troxler …

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Podium and Doorcounts—Together at Last! ❤️

Announcing the Podium™ and Doorcounts™ Upgrade! If Podium and Doorcounts had a baby, its name would be More Sales. They say love comes in many shapes and sizes. And if you are a successful brick-and-mortar retailer, what you love are good reviews–because good …

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When it comes to your retail traffic conversion rate, seeing is believing

Ever felt like you should be doing better but you can’t see what’s holding you back? Some people say that seeing is believing, and there are those who say believing is seeing. It is true that sometimes we can’t see …

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The Absence of Evidence is not Evidence of Absence

Have you ever seen an opportunity to grow your business before there was evidence it existed? Or do you say,” I’ll believe it when I see it?” The thing is, we typically only see the full potential of something after …

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What would you say to a 10x ROI

What would you say to a 1,000% return on your Doorcounts investment (ROI) for every 1% increase you make to your foot-traffic conversion rate? That’s a minimum of a 10x return on your investment! Sound too good to be true? …

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